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Institut für Markentechnik

Seminars & Conferences

For many years, the Institut für Markentechnik has been offering German-language seminars, trainings and conferences in Geneva. This includes 3-day management seminars on “Self-similar Brand Management” and management trainings on “Sales and Distribution” as well as the annual conference on brand management, the Internationales Markentechnikum®.


For companies interested in seminars held in English, the Institute offers in-house seminars. These can cover a broad range of different Markentechnik-related topics. Content and timeframe are tailored to the needs of each company.


For more information, please contact us directly at

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